JCDecaux Cityscape Newsletter

Canon Makes Its Campaign Stand Out with Creative 3D Sheltertop
Canon has employed two Flagship Shelters at strategic locations and an array of Premiere Panels to launch its EOS professional system. It has created a giant replica camera with the professional EF lens on the Sheltertop to captivate the target audience. [details]

Hong Kong Bus Shelter

Teens Package 2010
Don't miss this incredible opportunity to reach your targets! [details]

Hong Kong Bus Shelter

Mainland Shoppers Package 2010
Seize the opportunity to grasp your potential customers. [details]

Hong Kong Tramcar

Brand Building Special 2010
Add significant impact to your brand with "Icons of Hong Kong". [details]

Edko Films - SALT

Edko Films has created a flagship shelter with installation of LCD screens and back-lit Sheltertop to promote the action-thriller blockbuster - SALT.

Sony Ericsson - X10

Sony Ericsson has decorated a flagship shelter with tons of magnetic discount cards to engage the target audience.

TRESemmé

TRESemmé has made a good use of 3D pop-up installation to highlight the benefits of its Naturals Collection.

Standard Chartered Bank

To publicize "The Best Banking Rewards Scheme in Hong Kong", Standard Chartered Bank has leveraged on the iconic tramcards for building campaign awareness.

Mini Cooper

Mini Cooper has appointed Tramcars to introduce its latest model for maximum visibility in the heart of the city.

Street-side Advertising Provides an Accountable yet Cost-effective Outdoor Media Option

To demonstrate the effectiveness of Bus Shelter Advertising, ad awareness and frequency of a few selected campaigns have been gauged recently by The Nielsen Company. Below is the promising result of the four case studies.