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To highlight the debut of Formula E’s next generation car (Gen2) racing in Hong Kong, the organizers dressed up Icons of Hong Kong, Tramcars with brand new Gen2 car design and hosted an immersive audio-visual Formula E journey on the illuminated ADventure Tram for fans to meet Formula E drivers before the action-packed E-Prix.
During the tram ride, fans created their unique Formula E Sound Tracks by remixing the sounds of Gen2 race car with personalised beats and competed virtually against real drivers with Ghost Racing game. The event successfully created a buzz in town.
>> Hong Kong E-Prix website
During the tram ride, fans created their unique Formula E Sound Tracks by remixing the sounds of Gen2 race car with personalised beats and competed virtually against real drivers with Ghost Racing game. The event successfully created a buzz in town.
>> Hong Kong E-Prix website