To promote the international nature of its Law programmes, HKU SPACE arranged for the exterior of a fleet of Tramcars to be adorned in striking blue and orange colours with both the HKU SPACE LAW brand name and the key message of “Law for a Global Career”.
These branded Tramcars traverse the bustling CBD on Hong Kong Island to provide a high frequency of exposure to adult learners interested in the global pathways offered by HKU SPACE’s Law programmes.
The School is also running a “Snap a selfie of the HKU SPACE Law Tramcar” contest on social media. You can snap and share Tramcar selfie photos as a public post on Facebook or Instagram using the hashtag #HKUSPACELaw. The winner with the best selfie will receive a limited-edition miniature replica of the HKU SPACE Law Tramcar.
HKU SPACE has a huge advantage in attracting students to study law due to our 60-year proven track record in Hong Kong. There’s no better way of reinforcing that message than by colourfully decorating iconic Ding Dings and using the slogan “Law for a Global Career” to highlight the multiple pathways we provide to successful careers all over the world.Danny GittingsAssociate Head/College of Humanities and Law