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adidas, an official sponsor of the 2024 Hong Kong Marathon, has launched an inspiring campaign, "Made to Win" to introduce the three new additions to the Adizero series while celebrating the sprite of runners and uplifting participants in the Hong Kong Marathon on January 21, 2024.
The standout feature of the campaign is the Paterson Street Tram Shelter – Flagship Domination, strategically located in Causeway Bay along the marathon route. Its Sheltertop is adorned with a moving giant replica of the Adizero shoe. Complemented by the message "Made to Win”, this striking Tram Shelter serves as a spirited cheering station near the finish line, igniting a surge of motivation and determination within runners.
