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AXA Investment Mangers (AXA IM) led a brand campaign to promote its ambition to become the world’s leading responsible investor, and to attract potential investors looking to invest in a more sustainable model. AXA IM ran two phases of Tram Shelter – Flagship Dominations to establish a long-term brand presence on the street level.
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AXA IM owned two Tram Shelter – Flagship Dominations in the financial hubs of Admiralty and Central, drawing attention from high-income earners. These Flagship Dominations showcased AIA IM’s diverse sustainable initiatives, investing in companies that innovate, backing low-carbon transportation, preserving biodiversity, and more.
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