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Advertising its East Asian food hall concept situated in the basement of Jardine House, Hongkong Land owned the Admiralty Bus Shelter located in front of Pacific Place to create a unique experience for passersby.
Covered in the eye-catching brand created by Otherway, bespoke artworks representing signature dishes found in the wide range of BaseHall tenants adorn the Bus Shelter Domination and attract pedestrians to try the artwork matching minigame. Winners of the minigame receive voucher cards that can “Make Your Mouth’s Day” which could be used toward any meal at BaseHall.